The Future Perfect Company2017-01-26T17:07:34+00:00



The Future Perfect Company supports and promotes creative businesses and has a focus on ageing through its flagship student design project, Designing for the Future.

Founded by former lawyer, Philippa Aldrich in 2009, the company has run the Designing for the Future project for hundreds of UK design students and supported many graduates and start up creative businesses through the DFF Network.

Look back on talented alumni from University of Brighton

I have been very fortunate over the years to meet and work with the talented students from the University of Brighton’s excellent 3D Design & Craft and product design degrees. The first ever winner of the Designing for the Future competition in 2010 was Harry Trimble. Then a second year student, Harry was immediately impressive with a willingness to engage and explore the very challenging subject of designing for older people. Harry graduated with first class honours before studying for an MA in Service Design at the Royal College of Arts. He is now Head of Design at Made Tech.

Brighton Cultural Recovery Plan steps up a gear

Eight creative projects are now up and running as the ABCD Plan for Cultural Recovery in Brighton & Hove moves up a gear.  The diverse and exciting programme will be delivered by some of the fantastic creative organisations in the City, thanks to over £250,000 of new funding raised to support the recovery of creative freelancers and businesses. Three projects will focus on creating new experiences for both residents and visitors, including a wayfaring trail and artist-led alternative tours of the City. Five projects will directly support creative & cultural businesses and freelancers, helping them to recover from the pandemic, and find

Stylish yet comfortable shoes Sole Bliss tops the list

I have been keeping this list of stylish but comfortable women's shoes for some years. In that time, brands have come and gone and Hotter dominated the High Street. But I have a new fav and it is Sole Bliss who have been on this list for a while but who have pivoted their business over the pandemic to include a new range of fashionable, chunky trainers. These are an absolute game changer and their wedges and boots are worth a look too. Click HERE Is this still the definitive list of stylish but comfortable women’s shoes or do you have

ABCD Cultural Recovery Plan – Brighton

I am pleased to share that I have been invited to work on the Engine Group strand of Brighton's ABCD Plan for Cultural Recovery which represents the ideas and input of over 100 creative professionals who contributed to a consultation process last year. The ABCD Plan starts from the knowledge that creative businesses and workers will be at the forefront of the city’s recovery, that we have a strong infrastructure to work with and that there are unique opportunities in Brighton and Hove for our thinking to be radical and inclusive. Participants in the consultation process to date brought enormous insight and experience,

Alison Lapper – new exhibition focussing on mental health

I have been very fortunate to be working recently with the remarkable artist, Alison Lapper OBE on the Enable project with Jem Ryan at the University of Brighton. Alison has an upcoming exhibition - "Out of our Minds" - at the Hackney Picture House in Mare Street this month where alongside artists Albert Laszlo Haines and Gerald O'Dowd, she is exploring issues around mental health. "Out of our Minds" aims to bring an end to the stigma of those surviving with mental health conditions, finding ways to heal and help each other by putting the spotlight on mental health recovery

2019 – Exciting year for DFF and MAF artists & makers

Our Designing for the Future and Michael Aldrich Foundation artists and makers had an exceptional year in 2019: Brighton artist and ceramist Jack Durling, has had work stocked at galleries in Hove and London, completed an amazing collaborative art project with Blind Veterans UK, exhibited at Designer | Maker | Artist | Poet and at various art fairs throughout the country.  And he has been chosen as one of the Craft Council's selected makers for the Hothouse 2020 programme. Designer Tom Meades successfully launched the first GOMI recycled plastic speakers, exhibited at Designer | Maker | Artist | Poet, created 50

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